your brand snapshot

the information captured from you in this form will help us to visualise & understand your brand more deeply,
allowing us to articulate your
 brand  into its best version of itself.

 

please fill out each question as best as you can.
the more information & examples you provide, the better the job we can do realising your brand.

  • what does your company do in the average day to day?
  • what problem/s does your company solve?
  • who do you solve these problems for?
  • where are these people found?
  • what gender, age, & income level are these people, & what do they do for a job?
  • how would you like your brand to be described by these people?
  • what feelings do you want these people to have when they’re interacting with your brand?
  • who are your competitors?
  • what do you like & dislike about your competitors?
  • why does your client choose you over your competitors? what’s your point of difference?
  • what ultimate vision does your brand aspire to see in the world - what does your brand stand for?
  • are there any colours that you think would suit your brand?
  • are there any colours that you think would NOT suit your brand?
  • think of 2 similar companies that you find aspirational, or that appeal to you...please name these, & explain: what you LIKE about their branding & what you DISLIKE about their branding.
  • think of 2 similar companies that you think are doing a poor job...please name these, & explain: what you DISLIKE about their branding what, if anything, you LIKE about their branding.
  • This field is for validation purposes and should be left unchanged.